Frequently Asked Questions

  1. When is the Global Alpha Campaign launching?
    The Global Alpha Campaign is launching on 1 September 2016 and will be running through to 31 December 2017.
  2. When can I order materials to promote my Alpha?
    The assets will be available from the end of May. Please get in touch with us for more information.
  3. When can my church start using these promotional materials?
    For church-facing communications, please start using the trailer and invitation images from the end of May, to get your congregation excited and engaged. Once you have decided on an Alpha launch date, please also feel free to print the postcards and banners to promote your Alpha in your church. However, we kindly ask that you refrain from sharing any images digitally, for example, on your church websites and social media accounts, until 1 September 2016. Instead, for digital purposes, please use the images without Bear’s face on them. Although we know it is unlikely that we run into any issues with this campaign, Bear Grylls’ team do reserve the right to put a stop to our using any materials at any time. We thank you in advance for adhering to the guidelines we’ve agreed with his team. We know all of you will help us represent Alpha in the best and most unified way possible.
  4. Where can I order my materials from?
    Order them online on Alternatively, please contact us for more information. 
  5. What am I allowed to say and not allowed to say regarding the campaign and Bear Grylls?
    We are allowed to say that we are preparing to launch our first ever Global Alpha Campaign featuring Bear Grylls in September 2016. Apart from this message, please kindly refrain from sharing all previous Alpha and non-Alpha photography featuring Bear Grylls.
  6. Has Alpha been updated recently?
    Yes, Alpha has released a few new versions of the course including the Alpha Youth Film Series and Alpha with Nicky Gumbel. In April 2016, a brand newAlpha Film Series, filmed on location around the world, was released for churches to use during the Global Alpha Campaign. Find out more about the Alpha Film Series at

Watch the Alpha Film Series teaser here:



Global Alpha Campaign 2016 featuring Bear Grylls: Invite a Generation